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Kroger Stock Dips Amid E-Commerce Cost Review, Automation Strategy Under Scrutiny

Kroger Stock Dips Amid E-Commerce Cost Review, Automation Strategy Under Scrutiny

Published:
2025-09-12 14:57:01
15
2
BTCCSquare news:

Kroger shares slid in pre-market trading as the grocery giant reassesses its e-commerce investments, including a high-profile automation partnership with UK's Ocado. The retailer has opened eight robotic fulfillment centers since their 2018 deal, with two more slated for this fiscal year.

Interim CEO RON Sargent revealed a 'site-by-site analysis' of warehouse operations during Q2 earnings, signaling potential cost-cutting measures. Last year's expansion of the Ocado partnership—featuring advanced robotic picking systems—now faces renewed scrutiny as Kroger balances technological ambition against profitability.

|Square

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